Do you pay for referrals?

For decades, I have made it a practice to refer my clients to vendors who can provide services those clients need ? and that I don?t offer myself. ?I have also made it a policy never to accept a referral fee from any vendor, though many offer it, and some even argue with me when

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Are You a Good Marketer or a Great One?

A reporter once asked legendary pool player Minnesota Fats what made the difference between a great pool player ? which Fats was ? and one who was merely good. ?The good pool player makes the shot,? said Fats. ?The great pool player not only makes the shot, but does so in such a way that

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Does PowerPoint suck?

I have to confess: I once hated PowerPoint. Now I use it in nearly every presentation, mainly because the conferences and webinar producers who ask me to speak insist on it. Ruth Marcus of The Washington Post is not a fan of PowerPoint. “Enduring a PowerPoint presentation is rarely informative and never efficient,” Marcus states.

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