Comments on: Are TV Commercials TOO LOUD?

By: Construction

Construction — Sun, 18 Mar 2012 14:41:43 +0000

Construction…

[...]Are TV Commercials TOO LOUD? – bly.com blog – bly.com direct marketing blog[...]…

By: Beauty

Beauty — Thu, 12 Jan 2012 22:17:57 +0000

They have been talking and talking about the volume of commercials but apparently nothing has been done. Well not until DISH released their new Hopper that I just learned about. I got to test it out and their TruVolume is really incredible. If you haven’t heard about it keep reading. Pretty much TruVolume levels the volume of commercials so you aren’t getting so many loud ones. They will be all the same. Being a customer and employee of DISH, I can’t wait to get my own and I do recommend you check it out.

By: Royalty free pictures for commercial use

Royalty free pictures for commercial use — Tue, 01 Nov 2011 00:41:54 +0000

Royalty free pictures for commercial use…

[...]Are TV Commercials TOO LOUD? – bly.com blog – bly.com direct marketing blog[...]…

By: Jeromy Stewart

Jeromy Stewart — Wed, 22 Sep 2010 17:34:04 +0000

I am outraged, don’t send a salesman over to scream in my ear and don’t wake up my neighbors with your greedy intrusive over compressed commercials, while it is true that selling products that kill people slowly is legal. At least let us live and sleep in peace while you figuratively dismantle my body, life, dignity and privacy.

By: Steve

Steve — Tue, 07 Sep 2010 04:05:17 +0000

Is it me or is the gulf between the loudness of the shows and the loudness of the commercials widening? It is terrible, it goes from inaudible to deafeningly loud however I set the volume. I’m just gonna stop watching commercial T.V. if this goes on much longer. It serves only to annoy me. Having products rammed down my throat really gets on my nerves. Advertisers can shout at me as loudly as they like it will have the opposite of there desired effect. More people should complain about it.

By: Leo August

Leo August — Fri, 13 Aug 2010 05:12:55 +0000

Advertisers just don’t get it. They think they have to be loud to break through the clutter. It’s not just the volume, it’s the content as well. Take note of how may times you see/hear someone screaming in an ad next time you watch TV. The number of ads with screamers is on the rise.

What advertisers don’t understand is that, although louder ads may get your attention, they also annoy. This is the last thing you want to do to customers/prospects.

Personally, I no longer patronize those companies with annoying ads. I also mute the volume on my TV or change the channel when an annoying ad comes on. This latter point is important. Broadcasters do all they can to get people to watch their shows/channel. If they knew how many people changed the channel or turned off their TVs because of annoying ads, they’d boot those advertisers in a second.

Smarten up marketers. Turn down the volume of your ads, get rid of the “in your face” screamers (e.g.: Travelocity, Progressive, J.G. Wentworth, etc.) and start treating your customers and prospects like the valuable potential business they are.

By: Con

Con — Thu, 08 Apr 2010 14:25:37 +0000

I think there should be a required volume standard that the FCC should monitor.

By: Brian

Brian — Thu, 11 Feb 2010 20:13:52 +0000

Do like I do, push MUTE and ignore the commercial………….I bet the sponsors love that;)

By: seth

seth — Mon, 18 Jan 2010 09:14:03 +0000

answer:

AUDIO NORMALIZATION

By: Jim Wiggins

Jim Wiggins — Thu, 17 Dec 2009 17:02:33 +0000

Let’s encourage programmers to help us drive Nielsen nuts and tech our way out of this…
Suppose we ask for a program that not only records any commercial that shows a significant change in decibel level, but that AUTOMATICALLY lowers volume, OR hits the mute button, OR that changes the channel to another one in our favorites list OR that switches to one of several alternative channels where they are displayed in a Picture in Picture format….While we’re doing that ..take it a step further..if it records a commercial and sees the same one within say, two hours,(pick a number) then have it “ban” that commercial and automatically switch to options listed above or play music while we wait…This would FORCE fewer repetitive commercials and MORE NEW commercials…and CREATE JOBS!!..Ta Da!!:)