April 17th, 2006 by Bob Bly
Is it just me, or does it seem to you that yet another of the new crop of self-styled marketing gurus is announcing yet another “Marketing Boot Camp” just about every other week?
How many of these do you attend per year? Do you think there are too many?
And of the ones you attend, how many are worth the $2,000 to $5,000 tuition fee? Or could you have basically gotten the same info for free reading the promoter’s e-zine or blog?
Also, does it bother you when every speaker ends his talk by handing out an order sheet offering you an expensive bundle of his videos, DVDs, and coaching services — and spends the last 10 minutes of his one-hour talk hard-selling you on his offer? Or do you find that perfectly acceptable?
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