JF seems to think so.
He was one of the people on my list who received my e-mail with the subject line: “Do you know these response-boosting secrets?”
The e-mail linked to a page where I was selling an audio learning program titled “Ultimate Direct Response Secrets.”
“When I was starting out, you were one of the people I admired and touted as a great source of information on marketing,” complained JF. “Recently, you’ve become a tireless shill for products purporting to show how to make money on the Internet.”
JF says that in my e-mail, you “offer to reveal the answers … and then direct me to a Web site that offers no answers other than to shill for yet another of your products that will contain the answers.”
He then asks: “What happened to giving some stuff away for free?”
JF is of the school that says all information on the Internet should be free.
He also seems to think that selling information products online is inherently sleazy.
What do YOU think? Am I a scum-bucket like JF says? Or is it perfectly OK for me to e-mail people on my opt-in lists notifying them of my new information products?
P.S. Had JF Googled “Bob Bly,” he would have come to my main Web site with about 50 free articles on all aspects of marketing. He also gets my monthly e-newsletter packed with marketing tips, for which he pays nothing.