A recent radio commercial selling land in Florida informs us that “monthly payments are as low as $300 a month.”
It’s clear and factual. But of course, it’s redundant. If the payments are “$300 a month,” you should call them “payments” and not “monthly payments.”
It’s a small matter, but as a professional writer, I tend to notice — and am bothered by — these little mistakes.
But are you? More importantly, are your prospects?
Does inferior writing convey an impression of an inferior company selling an inferior product?
Or are readers today too busy and illiterate to care?