Recently the Jim Henson Company announced that they would no longer permit Chick-fil-A to give away Muppet toys.
The reason: The CEO of the Jim Henson Company supports gay marriage and the CEO of Chick-fil-A does not.
Wouldn’t the CEOs be better off keeping their politics and positions on social issues private?
How could announcing them not alienate at least a portion of their market?
On the other hand, maybe you admire them for taking a stand.