Walmart’s slogan is “Save Money. Live Better.”
Now Walmart can help you die better, too — or at least cheaper: According to an article in Advertising Age (11/9/09, p. 10), the retail giant is now selling caskets and other funeral supplies on its web sites.
Costco and Amazon also sell coffins online. Traditionally coffins are sold by funeral homes as part of the funeral package.
Naturally, a spokesperson for the National Funeral Directors Association (NFDA) said buying coffins online is risky business; if the item is damaged, it may not be possible to fix or replace it in time for the funeral.
The main appeal of buying a casket online is low cost: some online vendors sell pine boxes starting at $200. Walmart has a “Dad Remembered” (how nice) model at $895.
I’m going to skip buying my coffin at Walmart or anywhere else: like 36% of Americans, I’m going to be cremated.
Fortunately for me, Walmart sells low-priced urns, too.