August 12th, 2008 by Bob Bly
According to an article in B-to-B, the average Chief Marketing Officer (CMO) earned $1.5 million last year.
Let’s say you are a copywriter or marketing consultant, and you earn $100,000 a year.
The average CMO earns 15X more than you do.
What do they know about marketing that you and I don’t?
What makes the average CMO worth 15X more in the marketplace than the average copywriter or marketing consultant?
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