The subtitle of Erik Qualman’s new book “Socialnomics” states that “social media transforms the way we live and do business.”
I can’t think of a single way in which social media has transformed my life or my business.
Has it transformed yours?
Qualman says that social media is the new inbox.
For me, my e-mail inbox is the new inbox.
He also says that “Are you on Facebook?” has become the equivalent to “May I have your phone number?”
When I deal with clients, customers, vendors, and prospects, I ask for their phone number and e-mail address.
I don’t ask whether they are on Facebook.
How about you?
Source: Target Marketing, 11/09, p. 14.