Top 7 Reasons Why Anyone Can Succeed as a ?How-To? Content Writer And Make Money Online

November 4th, 2010 by Bob Bly

Excerpted from my new book, How to Write and Sell Simple Information for Fun and Profit.

1. It?s easy to get started in how-to writing: ?How-to writing provides a quicker, surer entry into publication than many other writing categories. Vast hordes dream of writing the Great
American Novel, but the group of writers who dream of writing the Great American Guide to Growing a Greener Lawn is a bit smaller.?

2. How-to writing pays extremely well: ?Some of the best-selling books of all time are how-to books. If you follow the plan in How to Write and Sell Simple Information for Fun and Profit, I think you can realistically get to the $100,000 to $200,000 a year income level within 12 to 24 months.?

3. You don?t need to be the world?s greatest writer: ?To succeed as a how-to, do-it-yourself, or self-help author, you don?t have to be the next Shakespeare or even the next Stephen King. Can you explain something or teach a skill in a clear, organized, entertaining fashion? Then you can succeed as a how-to writer.?

4. You don?t need to be the leading guru in your field: ?You do not need to be the leading practitioner, scholar, or expert in your field to write a book about it. As noted by author and speaker Fred Gleeck, you only need know more about your subject than 90 percent of the people out there. ?Don?t worry about the other 10 percent; they?re not your market anyway,? says Fred.?

5. Whether you know it or not, you have unique knowledge to share with a paying audience: ?If you think you are not an expert in any subject, I doubt that?s really true. Every person has unique skills, training, and experiences. You are an ?expert? in your life and many of the things that make up your life.?

6. Even when information is free, demand for knowledge is high: ?Even in a world dominated by Google, the wisdom, knowledge, and guidance people are seeking are in short supply. As librarian Richard Yates once observed, ?We are drowning in information but starved for knowledge.? As a result, the public?s appetite for how-to material is insatiable, and?despite the Internet user?s mantra that ?information should be free??readers eagerly open their wallets to obtain it.?

7. The guided step-by-step plan in How to Write and Sell Simple Information for Fun and Profit shows you everything you need to do to be a success: ?By following the comprehensive plan laid out in this book, you can earn a comfortable six-figure annual income from your writing. And you can do it when and where you want, while writing what interests and pleases you. You can work at home?no boss, no commute, no suit and tie, no alarm clock.?

For more information visit:

www.bly.com/simpleinfo

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This entry was posted on Thursday, November 4th, 2010 at 3:48 pm and is filed under Online Marketing, Writing, Writing and the Internet. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

49 responses about “Top 7 Reasons Why Anyone Can Succeed as a ?How-To? Content Writer And Make Money Online”

  1. Tyrus Antas said:

    The best thing about selling information products: high profit margins!

    - Tyrus

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  3. Nathan Segal said:

    I’m a major fan of “how-to” writing. It’s how I’ve made my living all these years. One tip I’d like to add to the list is that when you do write “how-to” articles, keep it simple and write to the level of a ten year old child. It works for me.

  4. Medical Instruments said:

    With todays computerized world, most of the products and services are now offered via online. With this, the demand for content writers who make marketing copies will definitely increase.

  5. Gibson Goff said:

    I’m amazed at the lists of how-to topics that come to mind when I consider age gaps. What we were taught in high school, or somewhere along the line as a young adult isn’t being presented today or even on the minds of the ’20 somethings’.

    I know how to check a sportcoat for fit, yet meet young men that don’t have a clue. Stop a squeaky door? Take the hot bluing off chrome? There are no video games for that. Only a wide open how-to market.

    Bought a copy of the book – a definite must have on your shelves. Thanks Bob!

  6. Janet K said:

    I bought this book and I love it!! I haven’t finished reading it, but it is definitely worth the cover price. I have an advantage as I have been writing non-fiction/marketing copy, etc. off and on for 24 years. I can’t wait to follow Bly’s advice. Need to go finish the book now.

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    As noted by author and speaker Fred Gleeck, you only need know more about your subject than 90 percent of the people out there. ‘Don’t worry about the other 10 percent; they’re not your market anyway,’ says Fred.”

  8. Michelle Lopez said:

    You make it sound so simple! I guess the reality is that action is always simple. Intellectual thought, procrastination, and excuse-making are what complicate things.

  9. Paul LeMay said:

    Bought the book in hopes I could grab a few gems, it was solid gold. Very rare that a book will over deliver. Read it in a day. Have purchased information at triple the price, only to receive fluff and generalities. You have a new fan Mr. Bly. Thank you

  10. Customized Fat Loss said:

    How-to’s are pretty much direct and they’re usually numbered or bullet-ed which is easy for users to read. I guess that’s why they sell so much. Plus, as a writer, it’s easy to structure your ideas when making how-to’s.

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