People often ask me, “Bob, why do you write?”
In fact, I have been asked this so many times over the years, it
makes sense to me to answer that question here.
So basically, I write for these 7 reasons (you can see that some
of these apply only to very specific types of writing I do and
not all writing I do):
When I write short stories, it’s for creative or — and maybe this
is a stretch given my limited talents in fiction — artistic
Ideas pop into my head, and for the few good ones, I can’t rest
until I get them onto paper.
2–To share ideas.
I write these e-newsletter essays to share thoughts, ideas,
observations, and learnings I think some of you may find
interesting … or even helpful.
My how-to business books are written primarily to teach others
what I know — a compulsion I, for good or ill, seem to be powerless
I just love to write. In fact, there’s nothing I enjoy doing more
May Sarton said many people want to have written a book, but few
actually want to write a book.
I’m in the minority who love the writing of the book.
Writing helps me connect with other people in the world of ideas,
without the inconvenience of having to leave the house to see
them in person.
If I think a book, idea, course, product, service, organization,
or philosophy is good, I naturally want others to enjoy, benefit,
and profit from it as I do.
And as both a copywriter and author, I can influence them to try
these great things.
Writer Harlan Ellison says, “A century from now, people will
still be reading what I wrote. That’s the delusion that sustains
I am not quite as deluded (though Harlan is a great writer and I
am merely competent) — but I like the sentiment.
However, let’s say no one reads me any more after I’m dead.
Well, if they at least said I was a good person who genuinely
cared about my readers and tried to help folks — that would do
it for me.