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Sign up for a free, no-commitment subscription to my e-newsletter on direct marketing -- The Direct Response Letter - and get 4 FREE Bonus Reports ... over 200 pages of valuable marketing advice that can double or triple your response rates:

FREE Special Report #1: Entrepreneurial Retirement: How To Make $100,000 A Year Selling Simple Information Online In Your Spare Time
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• 10 tips for increasing landing page conversion rates.
• Best time of day -- and day of week -- to send e-mail marketing messages.
• 7 steps to selling more newsletter subscriptions online.
• Give your information products the "loose-leaf test."
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• Should you avoid hype in online marketing?

FREE Special Report #2: Secrets of Successful Business-to-Business Marketing
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• 50 lead-generating tips.
• 5 things I know for sure about marketing to engineers.
• How to write more effective product brochures.
• 23 tips for creating B2B mailings that work.
• 10 ways to stretch your advertising budget.
• What makes B2B different than consumer?
• 29 article ideas for your next newsletter.

FREE Special Report #3: How to Double Your Response Rates at Half the Cost
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• 9 strategies for improving your outer envelope.
• The magic of false logic.
• Uncovering your customer's core complex with the "BFD" formula.
• The 3 elements of a successful USP.
• My 10 favorite marketing books of all time.

FREE Special Report #4: Online Marketing That Works
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• 10 steps to online marketing success.
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